Retention Curve
A retention curve plots the share of installed users still active on each day after install (D1, D7, D30), the standard way a UA or product team reads whether a game is holding its audience.
Part of Measurement
Related:ltv
A retention curve plots the share of installed users still active on each day after install (D1, D7, D30), the standard way a UA or product team reads whether a game is holding its audience.
Part of Measurement